عنوان مقاله [English]
Introduction: Corporate social responsibility is considered as a sensitive issue requiring attention in the areas of marketing and management, which is an important part of their everyday business language. In this research, we are going to explain the relationship between the social responsibility of enterprises - Profit and ethical and religious norms.
Method: The research method in this article is a survey method. The statistical population is all employees of Parsian Bank and units of Islamic Azad University in Tehran. According to Cochran formula, 215 individuals were selected as statistical sample. In this research, to measure the social responsibility variable, a researcher-made scale was used based on theoretical model of Carole (1991), Voloski Weslawcz (2014) and Lantos (2001) in the form of Likert scale consisting of 16 items (item) and taking into account 7 dimensions of social responsibility The models are used. To measure the religious and moral norms of a researcher-made scale consisting of 12 items and adapted from the scale of religiosity of Glacier and Stark, Shojaee Zand and Mohammadi in the form of Likert scale and taking into account the two dimensions of religious and value orientation of the firm (with 5 items ) Waltzam and the commitment of the managers and officials of the firm to the observance of ethics, values, religious rulings (with 7 items). Findings: The findings show that the religious and value orientations of the firm (external affairs) enhance its social responsibility, and the commitment and commitment of the managers of the enterprises under study to ethics, principles, values and religious principles of corporate social responsibility Affects and is directly related to it.
Discussion: The social responsibility of businesses and financial and financial institutions is heavily influenced by their religious beliefs and beliefs and is based on accepted social values and ethical values and cultural beliefs prevailing on society, so that many behaviors, decisions The goals and objectives of the organization and firm are evident in the practice, behavior, intentions and motivation of the staff and managers, both of which are largely influenced by religious values, cultural beliefs, and customary requirements, and are fundamentally rooted in morality.